Brand ambassadors

Employees as Brand Ambassadors: Finding the Most Effective Voice

Employees as Brand Ambassadors: Finding the Most Effective Voice

Employees as Brand Ambassadors. The role of the employee within the modern workforce is now more important than ever before. While they still must take on traditional roles whatever their part is, the employee also needs to become a brand ambassador to convey the...
How to Attract Influencers to Conferences and Events

How to Attract Influencers to Conferences and Events

One of the most important signs of quality in regards to a conference is the quality of its keynote speakers. In many ways, a conference influencer can be viewed as a “human billboard”. These individuals highlight the reputation and the quality of the...
How to Focus Effective Digital Marketing for Associations – Part I: Membership

How to Focus Effective Digital Marketing for Associations – Part I: Membership

Today we talk about Digital Marketing for Associations. Associations are the mainstay of the business community, however they encounter many challenges that other organisations and companies do not, mainly membership fluctuation and budgetary constraints. This is why...
Our CEO Alain Pittet talks about ‘The future of the PCO’, published by ‘Kongres Magazine’, October 2015

Our CEO Alain Pittet talks about ‘The future of the PCO’, published by ‘Kongres Magazine’, October 2015

The successful PCO, or Professional Conference Organiser of the future will increasingly act as a consultant of its client. The traditional, more logistical services will become a commodity every client expects and which in my opinion in the future will not be the...

Want to be updated regularly?
Subscribe to our newsletter.

You have Successfully Subscribed!

Pin It on Pinterest