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How To Write A Conference Abstract
A conference abstract is a conference organiser’s first impression of you. It is a chance for you to highlight the…
How Unconscious Bias Can Impact Inclusivity In An Association
Inclusivity is vital in any organisation. But particularly in medical associations where professionals of all experience levels, genders, and ethnic…
What Is The Job Of A Modern Association?
And how does association management adapt? As the European Commission says, associations exist to “promote the trade or professional interests…
Administrative Management Strategies To Help Your Association Succeed
Administrative management can help your association succeed by providing the support you need to achieve your goals, grow your memberships,…
What Do Association Members Want?
According to the 2021 Membership Marketing Benchmarking Report, word of mouth remains the top channel for association member acquisition. Therefore,…
The Importance Of Administrative Management In Associations
Managing an association or non-profit organisation is a complex task, much more so in a sector that must adapt to a…
Six Ways To Use Social Media To Grow Membership In Associations
Growing membership is a crucial focus for many associations after the decline seen over the last few years. One of…
How To Use Storytelling When Marketing Your Conference
Why use storytelling for marketing your conference? Research from Stanford University shows “stories are remembered up to 22 times more…
How Associations Can Implement Innovation
According to the 2021 Membership Marketing Benchmarking Report, nearly half of all associations reported declining membership last year. This is…
How To Select The Best Venue For Your Upcoming Event
When planning a successful conference or event, you must make many decisions. But the one that will have the most…
How To Combat Declining Membership In Professional Associations
Declining membership is a problem facing many professional associations, with 68% of organisations struggling to grow their membership since 2020.…
How To Collaborate With Other Professional Organisations at your Conferences (And Why You Should!)
Collaboration between brands can yield excellent results for everyone involved, whether you collaborate on a service, product or marketing activity.…
The importance of developing a community and the potential benefits it can bring: From three to three-hundred and sixty-five days of engagement
Associations are currently facing a fundamental challenge: the need to evolve and cater to participants in a post-pandemic world. Many…
Six Ways To Make Your Conference More Sustainable
Attendees at mid-sized conferences reportedly send an average of 1.16kg (each) of waste to landfills throughout the event. When combined…
Why Do You Need Sponsors For Your Association Event?
Sponsorship opportunities: should sponsorship be viewed as a necessity or a commodity for association events? We argue that it should…
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