Conference Learning Experience

Many people ask the question, what is a PCO? Basically, PCO is just an acronym for Professional Conference Organiser. This is a company that mainly specialises in the planning of conferences, events and meetings. It is about conferences and events management which serve as their core business activity, not for a secondary service. Because of […]

This week’s blog post comes from our team members Judith Bärfuss (Meeting Planning Manager) and Carolin Steiner (Industry Relations Manager) who participated in the IPCAA 5th Annual Seminar on Compliance 2016, March 7 – 9 in Copenhagen. For a Professional Conference Organiser, knowledge of healthcare compliance in medical education is a must in order to organise conferences in the […]

Global Strategies for Associations: Professional associations play a crucial role in the economic development of their respective communities, and as such, they are not immune to globalising trends. A 2016 study by the American Society of Association Executives (ASAE) highlighted the need for associations to take an increasingly global focus to bring value and strengthen […]

Is conference experience something you should pay attention to? Many organisers measure the success of a conference based on finite and quantitative concepts such as the number of tickets sold, the products marketed and how many attendees filled a venue. While these observations can provide some insight into the overall outcome, they are unable to […]

Like all other organisations, associations today exist in environments characterised by a state of constant change and fluidity. If you are part of an association management team, you may wonder which are the most pressing issues nowadays and how to rise to these challenging surroundings. Here is an overview of five major challenges and opportunities […]

Conference sponsorship is one of the most widely used strategies to drive engagement and increase membership levels. A 2017 report revealed that global sponsorship spending is growing at average annual rates of 4 percent and is only expected to keep rising. However, sponsorship in the associations and membership organisations sector is not always used to […]

Conferences provide invaluable opportunities for networking, exchanging innovative concepts, and establishing gold standards. Conference technology can help take the conference experience to a new level by adding a layer of innovation and interactivity that benefits everyone involved. Below are three ways in which various conference technology tools can be used by anyone in the meeting […]

Conference Learning Experience. Sharing and networking are some of the most significant aspects of any conference. Since we now live in an environment where knowledge and experiential value take precedence, it goes without saying that designing memorable experiences should be a top priority for conference, event or meeting planners. This is so because delivering information […]

Over the past few years, there has been a qualitative transformation in the events industry, shaped by a growing demand for value and a focus on the attendee experience. While education remains important, interaction is now the lifeblood of events, from form to format and beyond. However, generating participant interaction remains one of the key […]