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Proactive Budgeting for Conferences: How to Manage Cash Flow
From securing a conference venue and inviting keynote speakers to event marketing, conference event planning is an overwhelming experience. The…
How To Use Storytelling When Marketing Your Conference
Why use storytelling for marketing your conference? Research from Stanford University shows “stories are remembered up to 22 times more…
How To Collaborate With Other Professional Organisations at your Conferences (And Why You Should!)
Collaboration between brands can yield excellent results for everyone involved, whether you collaborate on a service, product or marketing activity.…
Why Do You Need Sponsors For Your Association Event?
Sponsorship opportunities: should sponsorship be viewed as a necessity or a commodity for association events? We argue that it should…
How to find sponsorship opportunities for your association events
Sponsorship opportunities are essential to the financial success of any association event. Sponsors not only help to fund events, but…
What to consider when organising a medical conference
When organising a medical conference, your main goal should always be to create a robust learning and networking experience for…
Successful Conference Management For The 21st Century
Conference management has undergone profound changes. Learn how to enrich conference environment & create memorable value-driven experiences.
A Fresh Vision of Event Marketing for PCOs
A few months ago, we published a blog update on the role of professional conference organisers. The essential premise was…
The Role of the Professional Conference Organiser (Core PCO) [2021 updated version]
Where can a Professional Conference Organiser (PCO) help you make your live easier? Learn more about the professional services a…
How to Ensure Hybrid Conference Success
How can you achieve a successful hybrid conference? In light of the raging Coronavirus pandemic, many event organisers pivoted to…
What Are the Do’s and Don’ts of Video Conferencing?
With the current health crisis, many organisations are switching to remote work. That means you have to stay in touch…
All You Need to Know About Event Marketing
Live events are gaining popularity in improving sales and driving business value. Studies indicate that companies are willing to spend…