Event Marketing

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Why Do You Need Sponsors For Your Association Event?

Sponsorship opportunities: should sponsorship be viewed as a necessity or a commodity for association events? We argue that it should always be viewed as a necessity – not only to provide financial security but to also contribute to a memorable and enjoyable event....

What to consider when organising a medical conference

When organising a medical conference, your main goal should always be to create a robust learning and networking experience for your attendees. Without any professional support, you may find it challenging to understand the specific needs of the medical community. Read our blog to learn more.

A Fresh Vision of Event Marketing for PCOs

A few months ago, we published a blog update on the role of professional conference organisers. The essential premise was the need for Professional Conference Organisers (PCOs) to quickly adapt to change, whether change comes from client needs or technological advances. In today’s blog post, it is now time to turn our attention to event marketing.

How to Ensure Hybrid Conference Success

How can you achieve a successful hybrid conference? In light of the raging Coronavirus pandemic, many event organisers pivoted to online conference and event services to bring people together. And there is more: recent studies say, even post-COVID-19 pandemic, the future of events and conferences lies in hybrid events and meetings.

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