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Many people ask the question, what is a PCO? Basically, PCO is just an acronym for Professional Conference Organiser. This is a company that mainly specialises in the planning of conferences, events and meetings. It is about conferences and events management which serve as their core business activity, not for a secondary service. Because of […]

Have you ever tried to organise a conference? How about attending an international conference? If yes, then you might have an idea of how the conference was successfully held by its organisers. You might even have seen how everything works well in every single detail in delivering the main goal of the conference during that […]

Booking conference accommodation in a foreign country can be problematic; there are language barriers, different cultural aspects, currency issues, as well as varying rules and regulations which can become stumbling blocks in the event organisation process. So how do you ensure you book the right hotels, at the right price with the right conditions, in […]

Meeting management. Every conference or event is different and requires experienced organising committees in order to manage everything needed for its success. Since there are various roles to play, organisers have to clearly define their responsibilities so that every requirement is met on time. The host organisation should ensure that every member is aware of […]

The region of Basel is well known as a Life Sciences hub and as the home of many leading pharmaceuticals, med- and biotech companies with the most promising product pipelines in the world. Basel offers one of the most innovative environments in Life Sciences worldwide. Dynamic and at the heart of Europe The Basel area […]

When organising a successful conference or event, a key ingredient is your ability to manage and produce a conference cash-flow management plan. However, there are some organisers who are more absorbed in marketing and logistics that they repeatedly fall short in creating and updating their cash-flow management plan. In order for you to build an […]

Member engagement is one of the leading topics when it comes to association management in the last years. As we move into the last quarter of 2015 it might be a good time for your association to evaluate what was accomplished in 2015 and what challenges lie ahead in 2016. And thus, one main concern […]

The successful PCO, or Professional Conference Organiser of the future will increasingly act as a consultant of its client. The traditional, more logistical services will become a commodity every client expects and which in my opinion in the future will not be the differentiator between real PCOs. Unfortunately a lot of companies call themselves PCO, […]

In February 2015 we announced in our News Section the selection of Congrex Switzerland as partner in the Maritz Global Meetings Network. The network is conducted by Maritz Travel Company, which consists of Maritz Travel Meetings & Incentives and Experient. Maritz‘ Global Meetings Network welcomes 25 global partners representing nearly 60 countries. Congrex Switzerland is proud to serve as […]

Income from the Conference Exhibition and Sponsorship is very important. You need to look for someone who can help you raise those funds, and has a proven history in meeting or even exceeding their clients target find. By being connected to people, being able to cut through the mounds of the red tape and filled […]

Today we talk about Digital Marketing for Associations. Associations are the mainstay of the business community, however they encounter many challenges that other organisations and companies do not, mainly membership fluctuation and budgetary constraints. This is why creative and strategic planning is essential, especially when it comes to digital marketing efforts where there are so […]

In our second part of the Digital Marketing for Associations series we talk about messaging. The world and thus messaging has changed in the last decade, with most of us now using smartphones and other types of digital devices that access the Internet. This is how many of us are getting our information, including the […]

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