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We are all conscious that social media is an important metric which we should always use when planning an upcoming conference or seminar. However, we have the feeling that many professionals are still uncertain as for how to leverage this powerful medium in the most efficient manner. Much like other approaches to successful meeting planning, […]
One of the most important signs of quality in regards to a conference is the quality of its keynote speakers. In many ways, a conference influencer can be viewed as a “human billboard”. These individuals highlight the reputation and the quality of the event, which are both key metrics to attract delegates and to illustrate […]
What are some of the keys to creating a memorable and informative conference experience? Most professionals will reference delegate information and engagement, interesting scientific content and choosing appropriate speakers and presentations. However, we often fail to realise that leveraging such an event to the fullest also involves preparing the attendees for what is to come […]
We are all aware that many conferences are now fully embracing the digital age. As a result, many events have gone “paperless”. In other words, they have radically broken from traditional methods. There are three main benefits to this paperless approach: First, it is an environmentally approach when compared to the use of materials such […]
Any conference or event is punctuated by speakers who are able to engage an audience, highlight scientific content and research or promote a specific topic, product or service. Although this is altogether apparent, the fact of the matter is that discovering such a qualified professional can be a bit challenging. This is even more relevant […]
Any type of professional conference, seminar, meeting or event must be accurately planned from the very start. Although many stakeholders tend to focus upon logistics, outbound marketing and financial concerns, the fact of the matter is that the conference space itself will have a dramatic impact upon the guest experience as well as the final […]
Organising a one-off conference can be quite challenging. This says nothing in terms of those who must tackle this task on a frequent basis. Although logistics and planning are certainly key concerns, it can be argued that both fall under the broader concept of conference budget planning strategies. The issue here is that such a concern […]
Networking ideas for conferences. Conference organisers are increasingly placing networking opportunities at the forefront of their events programmes. The reasoning behind this trend is no secret. Networking is consistently cited as one of the most attractive elements of conferences among attendees: second only to information gathering and the opportunity to learn. Conference organisers appreciate that […]
Many associations and corporate companies are faced with the difficulty of keeping conference attendance figures up. Developing a clear marketing strategy will be your key to success. Researching and understanding your delegates will enable you to be more creative and flexible. It will also allow you to stretch your budget further as you will only […]
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