Conference Engagement
Do you want to know about new ways of engaging the audience at your next conference? Delegates are increasingly looking for conference formats that will actively involve them, facilitate the learning process, and keep them engaged during the event. Below, we share our curated content about the topic of conference engagement.
The Role of the Professional Conference Organiser (Core PCO)
Many people ask the question, what is a PCO? Basically, PCO is just an acronym for Professional Conference Organiser. This is a company that mainly specialises in the planning of conferences, events and meetings. It is about conferences and events management which serve as their core business ...
Member Engagement in Association Management
Member engagement is one of the leading topics when it comes to association management in the last years. As we move into the last quarter of 2015 it might be a good time for your association to evaluate what was accomplished in 2015 and what challenges lie ahead in 2016. And thus, one main concern ...
How to Focus Effective Digital Marketing for Associations – Part I: Membership
Today we talk about Digital Marketing for Associations. Associations are the mainstay of the business community, however they encounter many challenges that other organisations and companies do not, mainly membership fluctuation and budgetary constraints. This is why creative and strategic planning ...
Building Relationships Online With Social Media Marketing
What´s the issue with building relationships online? Thеѕе days а lot оf uѕ аrе online, wе socialise, purchase, run businesses оr аrе part оf а community. Social Media Marketing hаѕ tаkеn thе trіеd аnd true method оf word-оf-mouth marketing, mаdе іt global аnd ...
5 Tips For Effective Venue Sourcing For Your Next Conference
Effective venue sourcing is key for the success of your next conference, meeting or trade show. Not long after the lights dim on the last event, association planners are discussing where to host the next annual meeting or congress. With so many things to consider and all the options in terms of ...
Healthcare Compliance in Medical Education: It’s all about perception
This week’s blog post comes from our team members Judith Bärfuss (Meeting Planning Manager) and Carolin Steiner (Industry Relations Manager) who participated in the IPCAA 5th Annual Seminar on Compliance 2016, March 7 – 9 in Copenhagen. For a Professional Conference ...
Digital Marketing Trends: Top Tips for Associations
Digital marketing for associations of all sizes and specialities has now taken centre stage in order to reach the correct audience at the most appropriate times. However, this can be easier said than done. Not only must a viable framework be present, but this very same architecture should be ...
The Future is now: Identifying current Trends in Association Management
There is little doubt that professional association management within the associations community is experiencing a renaissance of late. Perhaps unfairly, outside commentators have often viewed the service to one’s association as a poor motivator for achieving high performance – especially ...
Enhancing the Delegate Experience with Effective Conference Content Distribution
The 32nd Congress of the European Committee for Treatment and Research in Multiple Sclerosis (ECTRIMS) will be held in the United Kingdom for the first time in 2016. The congress is the largest MS meeting in the world with around 9’000 delegates, offering a comprehensive and exciting ...
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