Members are the core of any thriving association. We understand the importance of the members engaged in your organisation. In the articles below we want to show how to provide your members. With superior customer service. Increasing your association member engagement.
by Frank M. Waechter | May 3, 2021 | Blog
The switch to online and hybrid events has come with challenges and advantages. Within this model, conference organisers can set up a studio at nearly any given location. This could be a venue, a hotel, a university or research facility, or even in the own office space, which leaves a more ample budget for alternative event design. Green screen production for online events is an emerging trend due to the technique’s ability to create higher engagement levels.
by Frank M. Waechter | Nov 30, 2020 | Blog
Times of crisis test how well community managers know their communities. This blog explains how crisis communication provides a vital opportunity to teach, to learn and to practise the art of deep listening. Communication during a crisis: the crisis communication plan...
by Frank M. Waechter | Jul 13, 2020 | Blog
With the current health crisis, many organisations are switching to remote work. That means you have to stay in touch with your team through video conferencing. The overnight transformation from in-person meetings to video conferences has thrown many people into the...
by Frank M. Waechter | Feb 23, 2020 | Blog
Member retention is the cornerstone of every medical association since it takes more effort to attract a new member. Therefore, if your retention rate is below 75%, you have a severe problem. While marketing can save the day by attracting potential members, you need...
by Frank M. Waechter | Oct 7, 2019 | Blog
The success of an association depends on the satisfaction of its members. While growing your membership is crucial, it is equally important to retain association members. Besides, it is cost-effective to win-back members instead of running campaigns for new...
by Frank M. Waechter | Jul 9, 2019 | Blog
Over the past few years, some of the most important concepts surrounding the conference and event planning industry have experienced a dramatic transformation. This applies to delegates and their role, the definition of conference content, and how conference content...
by Frank M. Waechter | May 9, 2019 | Blog
So, you have acquired sponsorship for your conference, a much-needed cash injection that can transform your event from being ordinary to memorable and extraordinary. Before you look at ways to maximise exposure for your sponsor, you need to understand what it is they want.
by Frank M. Waechter | Mar 14, 2019 | Blog
With many years of collective, collaborative experience in conference management, we have acquired a lot of insights along the way. It can be an intimidating exercise, especially when planning your first conference as there are multiple components to piece together....
by Frank M. Waechter | Feb 25, 2019 | Blog
Do you consider hosting a professional conference? There are many benefits to hosting events as an association. First of all, keeping your website event calendar full of industry-related events drives traffic to your calendar and your website and more importantly...
by Frank M. Waechter | Feb 12, 2019 | Blog
Managing an association is a huge undertaking, and with responsibility of this magnitude comes the pressure to perform. When you are under pressure, your stress levels are high, and the challenges of association management and association consulting are very...
by Frank M. Waechter | Jan 7, 2019 | Blog
Are you planning your next conference? With information on everything under the sun quite literally available at the click of a button or the swipe of a finger, it’s getting more and more difficult to keep attendees engaged at conferences. How exactly do you...
by Frank M. Waechter | Dec 10, 2018 | Blog
If you have been tasked with conference planning for your association, we understand that you may be rather dubious about the idea. For your association or organisation to get the most out of their conference, to ensure its success, your planning must be rigorous and...
