Digital marketing

7 Steps For Successful Conference Management

7 Steps For Successful Conference Management

With many years of collective, collaborative experience in conference management, we have acquired a lot of insights along the way. It can be an intimidating exercise, especially when planning your first conference as there are multiple components to piece together....
Association Consulting: 5 Tips Your Members Will Love

Association Consulting: 5 Tips Your Members Will Love

Finding new members for your association can be a very challenging task, especially if your association is of a smaller size. The integral part of any association is a firm, loyal and engaged membership base. Association consulting can assist in this matter. In the...
Association Membership: Key Guidelines To Attract And Retain Members

Association Membership: Key Guidelines To Attract And Retain Members

A solid and engaged membership base is essential to every association, but attracting and retaining members continues to be one of the main challenges faced by organisations all over the world. Medical associations are not immune to the membership challenges of the...
Employees as Brand Ambassadors: Finding the Most Effective Voice

Employees as Brand Ambassadors: Finding the Most Effective Voice

Employees as Brand Ambassadors. The role of the employee within the modern workforce is now more important than ever before. While they still must take on traditional roles whatever their part is, the employee also needs to become a brand ambassador to convey the...
The Synergy of Social Media and Successful Conferences

The Synergy of Social Media and Successful Conferences

We are all conscious that social media is an important metric which we should always use when planning an upcoming conference or seminar. However, we have the feeling that many professionals are still uncertain as for how to leverage this powerful medium in the most...

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