Professional Conference Organiser
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Is conference experience something you should pay attention to? Many organisers measure the success of a conference based on finite and quantitative concepts such as the number of tickets sold, the products marketed and how many attendees filled a venue. While these observations can provide some insight into the overall outcome, they are unable to […]
Many professionals tend to focus upon travelling to conferences about the day of the event itself. This is perfectly fine for local associations and organisers. However, the majority of delegates will likely have to travel (sometimes great distances) as opposed to only turning the corner and walking into the venue. Not only can conference travel […]
Some individuals are naturally born entertainers while other will struggle with even the most basic presentation to a group of colleagues. However, there is no doubt that learning how to address an audience is what tends to define the memorable conference speaker. Audiences are expecting to be entertained as well as informed. The main issue […]
Global Strategies for Associations: Professional associations play a crucial role in the economic development of their respective communities, and as such, they are not immune to globalising trends. A 2016 study by the American Society of Association Executives (ASAE) highlighted the need for associations to take an increasingly global focus to bring value and strengthen […]
We are all conscious that social media is an important metric which we should always use when planning an upcoming conference or seminar. However, we have the feeling that many professionals are still uncertain as for how to leverage this powerful medium in the most efficient manner. Much like other approaches to successful meeting planning, […]
What is strategic meeting management? We are often bombarded with a veritable “alphabet soup” in regards to particular conference management strategies and solutions. Still, one of the most commonly misunderstood terms is strategic meeting management. Simply stated, this concept involves leveraging the right resources and procedures so that an upcoming event runs smoothly and is […]
One of the most important signs of quality in regards to a conference is the quality of its keynote speakers. In many ways, a conference influencer can be viewed as a “human billboard”. These individuals highlight the reputation and the quality of the event, which are both key metrics to attract delegates and to illustrate […]
What are some of the keys to creating a memorable and informative conference experience? Most professionals will reference delegate information and engagement, interesting scientific content and choosing appropriate speakers and presentations. However, we often fail to realise that leveraging such an event to the fullest also involves preparing the attendees for what is to come […]
We are all aware that many conferences are now fully embracing the digital age. As a result, many events have gone “paperless”. In other words, they have radically broken from traditional methods. There are three main benefits to this paperless approach: First, it is an environmentally approach when compared to the use of materials such […]
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